Tuesday, January 21, 2014

Review: Wet'n'Wild Coverall Cream Foundation in 815 Fair

The biggest benefit of choosing a mid-range or high end foundation isn't, in my opinion, the quality of the product. It's the quantity of your options. If your foundation budget is $10 flat, you only have so many choices. Thus, if you want a foundation that checks X, Y, and Z box, it can be really difficult to find something appropriate. (My boxes: I need a cool-toned, full-coverage foundation that is suitably pale. When drugstore brands are trying to appeal to as many people as possible, it can be a serious challenge to find something I like!) If you have specific tastes and you're willing to pay heftier sums, you're just gonna find more shit that ticks your boxes.

The corollary of this, though, is that, occasionally, you might stumble upon a cheap foundation holy grail. There's nothing wrong with drugstore foundations, it's just that people who are uncommon foundation shades who want to be able to cake the shit out of their faces with foundation can't find the right product. (If you're a moderately tan white person who is neutral toned and likes medium coverage foundation, I can only assume you have so many choices that it's silly.)

For me, Wet'n'Wild Coverall Cream Foundation in 815 Fair is that drugstore "Oh My God, I Can't Even Believe Such A Fabulous Product Exists in This Price Range" foundation.


I picked this up on a total whim. My thought process was essentially, "Wet'n'Wild is a brand I like and this color looks like it might not be atrocious on me."

The packaging isn't anything special, but, at $3.99, if you're expecting elaborate and beautiful packaging, you just don't have realistic expectations. It comes in a little squeezy tube, which is a really good option because it allows you to keep your makeup sanitary. Observe that they did this at a $3.99 pricepoint. Take note, Estee Lauder and your fucking glass jars without a pump.


The product is essentially perfect in terms of a color match on me. It's neutral-leaning-cool in tone and it's the perfect shade of pale. Unfortunately, it looks like one color up is dramatically darker, so it's definitely luck that it matches me so well. It also doesn't go very dark, so it's not going to be helpful in that direction. Additionally, it doesn't get any paler than my skintone, so if you think you are lighter than I am, you still probably want to skip this one.


The coverage is described on the package as "medium-to-full coverage". I think that description is apt. If you don't take any steps to build up the foundation, you're going to get medium coverage. But I had no problems layering that shit on until my acne and scarring were totally obscured. In a lot of situations, that's actually going to be better than a foundation like Kat Von D or Estee Lauder Double Wear (review pending on that latter one, I know), where you apply it to your face and immediately it is full-as-fuck coverage. To me, building up coverage on the areas where you need it is less work that trying to bring life into an overly concealed face via contouring, blush, satin finishing powders, and all that jazz.

This has become my go-to "I'm running late for work" foundation because it's such a no-brainer without sacrificing any coverage.

I traditionally haven't done face-pictures for foundations, but I'm going to try to be better about including those. Y'all have all already seen my scarred-up face, so there's no harm in showing it again.

I debated whether I should show the BEST that I can make the foundation look (meaning that I use fancy primers, extra concealer, and a finishing powder), or whether I should just show what it looks like when I put the foundation on my bare face. I opted for the latter on this review, but if you have strong feelings either way, you may want to chime in.

Here's my face with nothing on it:

The coloring is wonky on this picture, sorry.
And here is my face with nothing on it save for Wet'n'Wild's Coverall in Fair:


I like this foundation a lot, and I say that as someone who owns really fucking fancy foundations. I would strongly recommend you give it a try if you think you might have a good color match. And, if you don't,  Wet'n'Wild's Coverall foundation is a mere $3.99 for an ounce of product, putting it, of course, at $3.99 per ounce. 

68 comments:

  1. I'm very fair with cool undertones. I think I'll trot on over to Walgreen's tomorrow and pick this up. Looks like it gives very good coverage, unlike a lot of the liquid foundations I've tried. I'm a Bare Minerals girl thru and thru (and I know that doesn't work for you). :D

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    1. Are you saying that Bare Minerals gives you more coverage than liquid foundations? That is very counter to my experiences!

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    2. Yes it does, for me. Maybe I'm so used to building up the coverage that I don't notice.

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    3. It gets super cakey and awful on me, unfortunately.

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    4. According to the various "if you....then you're...." guides, I'm a "Neutral leaning towards cool...except when I sneak over to the other side and become a warmer Neut". Add blotchy red discoloration, random dry flaky bits and a lovely yellowish undertone brought on by a chronic liver condition and we're all set to have a superfun time with my skin.

      I used Bare Minerals for about a year based on my daughters both loving the brand. With one having the lovely oliveness color as Jessica Alba , and the other having beautiful "Snow White" paleness they are particularly easy to match and having virtually no skin problems makes them ideal for BM customers.

      BM though, clearly hates me. The only product I can really use and get away with it (oompa loompa flakes are just not a good loock) is their Clear Radiance all over thing.

      The two I use with any regularity are the same Wet N Wild coverall, and E.L.F's BB cream. I cleanse and gently exfoliate with Pond's Cold Cream and a face-cloth and after that take a small cotton ball and dab Baby Oil onto the particularly dry bits.

      Let it all sit there nicely together, and then have at it with a Sephora foundation brush.

      Now, I will concede that I hadn't always used a foundation brush, and I'm willing to blame - at least a bit - my enormously misguided self for being lax in not doing so.

      So to get back to the point, I do love Wet n Wild's Coverall. I love it lots and lots and lots.

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  2. "Take note, Estee Lauder and your fucking glass jars without a pump." I love your blog posts so much. This is probably my number one makeup packaging pet peeve. Who wants to stick their bacteria-laden fingers into a nice tub of gooey microbe food and just wait for the inevitable? I try and remember to use a plastic knife in those things, but how hard can it be to include a pump?

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    1. I bought the set of vacuum pumps from Sephora for pretty much exactly this reason and my glass bottle of moisturizer (than you, Origins), and I have to say so far they are perfect for the purpose (I have two products I use them with and have filled them twice).

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    2. I keep meaning to buy a pump, but, sadly, I also keep not getting around to it!

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  3. Well I'm convinced to try it now. Thank you!! Also, your blog rocks and makes my day every time! Thanks for being awesome.

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    1. Haha you are very welcome. Thank you for reading!

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  4. I am also pale and on the cool side but I have a lot of redness in my face, I will try this because it looks like it covers your redness pretty well. Thanks for the tip!

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    1. I definitely think that you'll have success covering redness with this foundation!

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  5. That's it. I'm headed to cvs this week. I have the same no pigmentation to my skin like you, so this shoudl work! YEAH!!

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    1. There are paler people than me. ;) Not a huge number, but they definitely exist.

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  6. I'm really tempted to try this now. Drugstore foundations are always too dark for me, but this one might actually work. For reference, I wear Nars Siberia or Tarte's Amazonian Clay Foundation in Fair (I have a neutral skintone).

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    1. I think it may be too pink on you... Mont Blanc is the closest foundation match I get from NARS, and it is still too yellow. This one works on me, so it's much pinker than Mont Blanc. If Siberia is working well for you, I think this might be too cool. Do keep me updated, though!

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    2. Rats! Since you said it was neutral-cool, I was hoping it might work. Oh well! I have too many foundations anyway.

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  7. I like this one, too! A little tends to go a long way, also. I liked the Cover Girl Clean Whipped Creme foundation, too, but I can go through a jar in no time. (Not a big deal when it's $5 a pop and I already have more base products simultaneously open than is smart or practical.)

    It does come in more shades than some of the displays stock--I waffled over the lightest and second lightest shade in my local CVS's display before going for the lightest one. Which was Fair/Light, not Fair. So that's one of those annoying problems that pops up when some stores have different fixtures, if there's only four slots for a foundation that has seven shades, someone's getting screwed.

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    1. I was going by what I saw online, which still looks like a big jump. Vamp Varnish had swatches of all of them, I think, and there looked to be a substantial gap.

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  8. I have a similar tone to my skin, I think, so I will definitely check this out! Thanks for the recommendation and pictures!

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  9. I envy all people in the US for the fact that they have $3.99 options in *any* colour ;-) I think the cheapest foundation you can find here is in the $20-$30 range... Revlon Colorstay is ~$40 a bottle!
    Even the BB creams/tinted moisturisers are usually at least $20...

    I can totally sympathise on the colour/undertone issues, though! I too am super pale and cool toned - part of the problem is that for any range of foundations, high end or low, they may only bring like 4 or 5 shades into the country, even if the whole range has like 15 or 20! I remember going to try the Rimmel Wake Me Up concealer, which I had heard good things about, and finding a whopping two shades to choose from. The full range has 5 shades!

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    1. Wow that really sucks!! What country are you in?

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    2. New Zealand. We have it even worse than Australia does, believe it or not! (Not that that's exactly something to brag about... :-P).

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  10. Way way back, like in the early 80s Wet-n-Wild was the absolute bottom of the barrel for cosmetics. It was what middle school girls bought - frosty blue nail polish, light minty green eye shadow, runny black eyeliner pencils. It was the pits. It put me off the brand for a long time - but now I really like just about everything that I've tried from them, and the price can't be beat. I use their tinted moisturizer and give it high marks too.

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    1. Wet'n'Wild has seriously impressive quality. Their name is awful and they look cheap, but they know how to make some seriously good products!

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  11. Speaking as a very pale person, I am going to agree and say that this is one of the best pale drugstore foundations that is not ridiculously yellow. I hate the package though... normally I'm OK with squeezy tubes, but I feel like the opening on this one is too large to keep the product from oozing out. That, and it smells kind of like paint to me. So not HG for me, but very acceptable, especially considering the price.

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    1. A smaller squeezy would be good, I agree. It might be worth de-potting for you?

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    2. I'm a bit confused by the impression people seem to have that pale foundations are yellow-toned. I am yellow-toned, and very fair. I can assure you that it is practically impossible to to find a pale, yellow-toned foundation at the drugstore. I have found exactly one, which is the L'Oreal True Match, and which unfortunately gives very little coverage.
      You might try CoverGirl Outlast in 805 Ivory. It is a great foundation and (unfortunately for me) very, very pink toned.

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    3. Excitablespeech: I don't think it's so much that drugstore foundations lean yellow, it's that they are usually pretty neutral... so if you're pink, everything looks yellow, and if you're yellow, everything looks pink! I would assume that Rebecca isn't saying there are tons of yellow-toned foundations, just that everything looks yellow on her...

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  12. How was the wear time on this foundation? Is it pretty decent or a re-apply at lunch time kind of thing?

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    1. It was definitely decent on me! Gets you through the work day no problem.

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  13. Damn. I will have to try this because I am a ghost person and can never find anything pale enough for me at the drugstore. (Also, I found your blog recently and have been devouring it -- absolutely love it and you're brilliant.)

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    1. Thank you! And tell me if you like it.

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  14. I won't be picking this up because I'm on the yellow (and gray...) side of pale, but I am completely impressed!

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    1. May you find your drugstore HG, too!

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  15. The same people who make Wet n' Wild have a line exclusively for WOC, which has my favorite face primer for mattifying. It has kaolin! I think they have this same thing but obviously in a darker range (I am a warm-toned version of you, Robyn, so I cannot say for sure). The line is called Black Radiance.

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    1. Hm. That's something I hadn't considered, but I don't see a comparable product by Black Radiance right now... I also still think it's pretty sucky that the shades don't go darker since Wet'n'Wild is easy to find and Black Radiance is very difficult to find.

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  16. My holy grail of cheap foundation is Maybelline Dream Matte Mousse in Classic Ivory/Light 2. That shit is SO much better on me that many more expensive foundations I have tried.

    It does have the bacteria pot problem, unfortunately.

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    1. You could probably use a teeny spatula or something, if you were a really high achiever.

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  17. I like the Revlon Colorstay Whipped Creme makeup in Ivory, which is very fair and quite pink. It is in a glass pot, though. I'd say it's medium coverage but very buildable to full coverage. It's more like $10 for a .8 oz pot but I'm not going through it very fast.

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    1. I actually have that product! I don't love the texture, unfortunately.

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    2. I'm wondering if the texture differs between the creme and the liquid - I have it in liquid, same shade, and can't think of the texture being particularly weird (and I am super-picky about texture of stuff on my face). The liquid was... $8/1oz, I think? Possibly in Canada. But yeah, the Ivory is a good shade for 'pale and cool' even if I then have to contour to not look dead.

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    3. I have both the cream and the liquid and the texture is VERY different. I definitely prefer the liquid!

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  18. I went and bought this today. It looks like it could be a hair too dark, but I am hopeful (and I need to get a white foundation for mixing anyway so it could be ok once I get that even if it is). Looks great on you!

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  19. This turned out to be a little too dark for me (my Nars shade is Terre Neuve) but it works okay with the Face Atelier zero minus mixer.

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    1. ...does their tinted moisturizer really have totally different shade names? That's so silly. I didn't recognize that foundation color, haha.

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  20. Dying to try this now. My skin is slightly darker, but I bet Fair/Light would work, or maybe whatever the next shade up is? I use Kat Von D in 46 right now I think, and I would love to be able to vary the coverage. I kind of can with that... if I just put it on the bottom part of my face and blend it out upward so that most of my face has hardly anything on it... but I still often have to do the "bring life into it" thing. Also, Kat Von D is super-expensive and has the whole "incredibly inappropriate names for products" problem.

    Have you ever gone to a Sephora and had them do the Pantone matching on you? I know there's not one near you, but maybe on a trip? You might like it because their computer spits out a bunch of foundations that are supposed to be the right shade for you in all different brands, and indicates coverage and price and stuff.....

    But the real reason I ask is that when I did it, they INSISTED on having me take off my foundation. Which makes sense: they point a little camera-gun thing at your face at different spots (chin, cheek, forehead) and then I guess it takes the average to tell you what foundation to buy. And you don't want it to just be like, "Yup, looks like your skin is a Kat Von D 46!" or whatever.

    But like: if you're specifically buying foundation to cover up acne scarring or facial hair or discoloration or whatever it is, what sense does it make to aim the fucking camera-gun at it?! I ended up getting foundation recommendations that were both too dark, and yellow on me, as a result. I don't even know what I could have done... probably it would have been better to just take the foundation of the rest of my skin and have them camera-shoot my cheek and forehead. But I wish they'd trained the people working there to think of that.

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    1. I raised this issue with them, and they did the camera-gun thing on my neck and my decolletage instead. It worked pretty well!

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    2. I'm really curious about the accuracy of those suckers. I might have to enlist some volunteers to get some data!

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    3. I've had this done, I can send you my data/ photos if you are curious.

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    4. Please do! Email me at brightestbulbinthebox at gmail.

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  21. You've sold me. I'm so thankful you and I have the same skin tone because now I know this will suit me. Thank you so much for this recommendation, Robyn!

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  22. May I ask what shade of other foundations you normally wear? I call myself casper the friendly ghost with a sunburn. I am glow in the dark. I wear Nars Mont Blanc usually. Do you think this might work for me?

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    1. Nars Mont Blanc is close to me, but it's too yellow. I think there's a good shot that this will work for you, though, since that is my closest NARS foundation color.

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  23. This looks like it might work on my skin- ivory shades w/pink undertones (nat. redhead). Does it work as a cover up on big zits w/o looking like you've caked up a festering mountain? (Thus drawing even more attention to the villain.) What's the verdict on large pore coverage?

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    1. It works fine on zits, but you may need to use a separate concealer, and I think it would be fine on large pores with a good primer!

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  24. Thanks for your review of this, Robyn. I'm about the same paleness as you and generally have luck with drugstore foundations but the ones that color-match me tend to be light or medium coverage. It'd be nice to have something a little heavier for those awful skin days/weeks/decades.

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    1. Let me know how it goes if you pick it up!

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  25. I just stumbled upon your blog last night and I stayed up until 1am reading posts all the way back into the middle of summer! I absolutely love your writing style and how candid you are. I seriously love the way your write, though. I forced my boyfriend to read some of your posts, despite his disinterest in makeup, and he enjoyed it, as well.

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    1. Thank you! I'm glad you are enjoying reading it.

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  26. Is it just me, or does your bare-faced skin in the first picture look a lot clearer than other bare-faced pictures you've posted here before? I can't even remember the last time you posted a picture though so I can't check. HM. Either way, you look great, and I'm definitely gonna check out this foundation when I get a chance!

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  27. Hi! Do you know if this clogs pores? Is it OIL free? Does it feel like you want to wash it off ASAP? I have problem skin, which I want coverage for, but I don't want to do more damage. Thanks!

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  28. I actually just bought this at CVS on the strength of your review! I have been using Laura Mercier Silk Creme in Soft Ivory which I kind of hate, the color is great and it looks nice at first, but it wears like total garbage, somehow emphasizing every flake and dry patch on my skin and dissolving into weird patchy granules by the end of my work day. So far I'm liking the Wet N' Wild a lot, especially for the price! So thank you, you're doing great work!

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  29. Thanks for the recommendation. I gave this a shot and the color/coverage are great but it makes my skin angry :( I like that you reviewed it just putting the foundation on your face and not with added powder or anything because that's the way I do things. Lazy me is lazy. A similar product that I discovered is Nyx Invincible, in Fair. It can cover up all my red spots and costs about ten bucks.

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